In what is dubbed as the brand’s biggest and most visible move yet, popular American lingerie and beauty brand; Victoria’s Secret has announced its world tour.
The tour is a reinvention of the Victoria's Secret Fashion Show, with the brand taking a more creative and experimental approach this time around. "Something Big Is Coming" is the perfect piece of bait for the world tour, which will be featured in a feature-length documentary film premiering in September.
The Victoria’s Secret World Tour will bring together a cast of international women creators from four cities across the globe; Tokyo, Lagos, Bogota and London.
MEET THE VS20
House of Tokyo
Jenny Fax: Fashion Designer
Umi Ishihara: Filmmaker
Kaito Itsuki: Painter
Aoi Yamada: Body Artist
House of Lagos
Bubu Ogisi: Fashion Designer
Eloghosa Osunde: Artist
Ashley Okoli: Artist
Wavy The Creator: Multifaceted Creative
House of Bogota
Melissa Valdes: Fashion Designer
Cristina Sánchez Salamanca: Filmmaker
Lorena Torres: Painter
Piscis: Dancer & Choreographer
House of London
Supriya Lele: Creative Director & Designer
Margot Bowman: Filmmaker
Ebun Sodipo: Artist & Writer
Michaela Stark: Lingerie Designer & Artist
Phoebe Collings: Artist
MEET THE CREATIVES AND THEIR TALENTS
From the city of Lagos, Ashley Okoli is one of the artists redefining the concept of Nigerian creativity. Designer, creative director, and social media influencer, Ashley has versatility as her biggest asset.
Korty Olanrewaju, fondly called Korty EO is a Nigerian filmmaker, who has been on an astronomical rise over the past three years. Bubu Ogisi is the creative director at Iamsigo , a nomadic conscious wearable art brand in Nigeria.
The House of Tokyo selections features Tokyo-based fashion designer, Jenny Fax; emerging contemporary artist; Kaito Itsuki; talented body artist; Aoi Yamada. For Umi Ishihara, an artist and Film Director from Tokyo, the
major themes of her work centers around love, personal memories and society.
Photo: Courtesy Victoria’s Secret
Alt Text: House of Tokyo Victoria’s Secret World Tour Selection Poster
From the city of Bogota, the brand culled top creatives from different sectors. ASBO class of 2020, and fashion designer, Melissa Valdes; independent artist and painter; Lorena Torres among others.
The City of London also has its representatives including finalist of the LVMH prize 2020 and Indian-British designer, Supriya Lele, multidisciplinary artist and writer, Ebun Sodipo.
All four narratives will come together with a filmed fashion show that will also feature a fifth segment of Victoria’s Secret-designed pieces.