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Gucci Taps Indian Actress and Producer, Alia Bhatt as it’s Newest Global Brand Ambassador

Newest Indian Global Ambassador, Alia Bhatt with the Gucci 1947 ba
Photo: Courtesy of Gucci

Italian luxury fashion brand, Gucci has announced Alia Bhatt as its newest global brand ambassador. Bhatt, 30, an Indian actress and producer joins the luxury brand as the first Indian global ambassador.


Following her successful debut at the Met Gala— the most gatekept fashion event of the year, Bhatt was perhaps the obvious choice for an expansion in the fashion space. According to reports from Gucci, Bhatt will make an appearance at Gucci’s upcoming Cruise 2024 showcase in Seoul, South Korea. The show will be staged at the Gyeongbokgung Palace on May 16, 2023, marking 25 years of the opening of the first Gucci store in Seoul.


Alia Bhatt, the acclaimed star whose performance in the recently Golden Globe-nominated film "RRR" has garnered worldwide attention, is also making her mark in Hollywood with the film "Heart of Stone." Despite her relatively short time in the spotlight, she has received immense appreciation for her talent.


Now, Alia Bhatt is venturing into the fashion industry as she prepares to attend her first show at Gucci'shighly anticipated Cruise 2024 showcase in Seoul. This opportunity places her alongside esteemed global ambassadors of Gucci, including Dakota Johnson, Hanni from the Kpop group New Jeans, and Harry Styles. Alia Bhatt's inclusion in this distinguished lineup reflects her rising prominence and recognition within the fashion world.




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