Ethiopian Fashion Label Kunjina Uses Fabrics To Express Art and Encourage Sustainable Clothing.
Updated: Oct 5, 2022
KUNJINA is a distinct ready-to-wear clothing brand founded by Kunjina Tesfaye in 2017 while she was a university student at Addis Ababa University studying construction technology and management. Interestingly, the brand mainly caters to women within the age range of 25-40. KUNJINA is inspired by concepts that arise from the designer's personal experience; a true feeling that expresses authenticity. The uniqueness of the brand comes from the crafted details and elements used on the garments to narrate the inspiration of each collection.
Each year, KUNJINA produces one main collection that takes at least six months to develop and one other ready-to-wear collection that is more commercial. However, the brand uses mainly locally produced fabrics to create cutting edge pieces that make a statement and work with local weavers from different parts of the country to source beautiful 100% hand-woven cotton fabrics.